Example customer journey
Quote appointment booked
Step 3
Calendar appointment confirmed with the business owner
Instant response sent
Step 2
SMS and email confirmation sent within seconds
New enquiry captured
Step 1
Quote request received from a Meta advert or conversion page
The Dundon done for you trade growth system
Generate more enquiries. Convert more of them into booked jobs.
We build, install and manage the complete customer acquisition system for established UK trade businesses, combining Meta advertising, conversion pages, lead capture, instant responses, automated follow up, appointment booking, pipeline tracking and commercial reporting.
We will identify where enquiries are being lost, calculate the potential commercial opportunity and show you what needs improving. No obligation and no hard sell.
See the Dundon SystemClaim your free tools
Two free calculators built for UK trade businesses.
Watch this first
How the Dundon System turns attention into booked jobs
Your free trade growth audit
Three short chapters from enquiry to booked call
Complete each chapter in order. The next one unlocks as soon as you finish the one before it.
Chapter 1
Answer the growth audit questions
Tell me how your business generates, manages and follows up enquiries.
Chapter 2
Book Your Free Strategy Call
Choose a time to discuss your business, your service area and the jobs you want more of.
Finish chapter 1 to unlock your booking calendar.
Chapter 3
Your confirmation video
Watch this before we speak so you know exactly what we will cover.
Book your call in chapter 2 to unlock this video.
The core problem
More leads will not fix a broken enquiry process
Many trade businesses are already generating opportunities through referrals, Google, social media, directories and paid advertising.
The problem is what happens next.
Calls are missed. Replies are delayed. Quotes are not followed up. Enquiries are spread across different inboxes. Potential customers quietly choose somebody else.
Sending more traffic into that process only creates more opportunities to lose.
The Dundon Done For You Trade Growth System fixes the complete journey, generating demand, capturing enquiries, responding quickly, following up consistently and showing you exactly where every opportunity stands.
The system
Everything between attention and booked work
Instead of paying different companies for advertising, websites, automation and lead management, you receive one connected system with clear reporting and one team responsible for improving it.
Attract
Targeted Meta advertising designed to put your business in front of suitable potential customers.
Convert
A conversion focused page that explains the service and gives prospects a clear reason to enquire.
Capture
Professional forms that collect the customer details, required service, location and urgency.
Respond
Instant responses for new enquiries and missed calls, helping reduce the time between initial contact and action.
Follow up
Automated messages that continue the conversation when a prospect does not immediately respond or book.
Book
A clear appointment booking process supported by professional confirmation and reminder messages.
Track
Every opportunity is placed into a visible pipeline from new enquiry through to quote, won, lost or follow up required.
Grow
Review requests, commercial reporting and ongoing optimisation help improve the system over time.
What we install
Your complete trade growth infrastructure
Your system is built around the requirements, geographical market and commercial objectives of your business.
Meta advertising strategy
Customer research, campaign planning, targeting and advertising strategy.
Advertising creative
Professional advertising concepts and creative assets designed for your target customer.
Campaign creation and launch
Your Meta campaigns are professionally created, connected, tested and launched.
Conversion focused landing page
A focused page designed to explain your offer, build confidence and capture genuine enquiries.
Lead capture and qualification
Forms that collect the information required to understand and respond to each opportunity.
Missed call response
An immediate professional response when a genuine potential customer calls but cannot be answered.
Instant enquiry follow up
New enquiries receive an immediate response and a clear next step.
Automated follow up
Structured follow up helps prevent valuable enquiries from becoming forgotten.
Appointment booking
Qualified prospects receive a simple route to request or book an appointment.
Appointment reminders
Confirmation and reminder messages help reduce forgotten appointments.
Complete opportunity pipeline
Every lead is tracked through a clear process from initial enquiry to won or lost work.
Google review request system
Completed customers receive a professional request to leave a Google review.
Commercial reporting
Track enquiries, appointments, quotes, jobs won, recorded revenue and opportunities requiring action.
Thirty days of optimisation
We monitor the initial system, identify weaknesses and improve the process during the first 30 days.
And more, depending on the requirements and commercial opportunity identified during your Trade Growth Audit.
Who this is for
Built for established trade businesses ready to grow
The Dundon Done For You Trade Growth System is designed for established UK trade and home service businesses already receiving genuine enquiries, completing paid work and possessing the capacity to accept additional jobs.
This could be suitable if:
- ✓You already receive genuine customer enquiries
- ✓Your average job carries meaningful commercial value
- ✓You occasionally miss calls or respond slowly
- ✓Your follow up is inconsistent
- ✓You cannot clearly track every opportunity
- ✓You have capacity for additional work
- ✓You are prepared to invest in improving the business
This is probably not suitable if:
- ✕You have not started trading
- ✕You are receiving no enquiries at all
- ✕You cannot accept additional work
- ✕You are only looking for free advice
- ✕You are unwilling to follow a structured sales process
- ✕You are not currently in a position to invest
Meet the founder
Built from real sales, customers and operations
Mike “Twitch” Dundon
Founder, Dundon Trade Systems and Twitch Hospitality
Mike combines nearly 10 years of frontline experience across hospitality, tourism, events and sales with websites, Meta advertising, Google growth, customer journeys, CRM and automation.
After helping generate more than £100K in client and business sales, he created Dundon Trade Systems to bring the same commercial focus to established UK trade and home service businesses.
- ✓Nearly 10 years across hospitality, tourism, events and sales
- ✓More than £100K generated for clients and businesses
- ✓Founder of Twitch Hospitality and Dundon Trade Systems
- ✓Advertising, conversion, follow up, booking and tracking connected under one strategy
- ✓Experience across UK, Greek and seasonal markets
- ✓Direct founder strategy and implementation
- ✓Every decision judged on enquiries, quotes, customers and revenue
10 years
Hospitality, tourism, events and sales
£100K+
Generated for clients and businesses
Two specialist brands
Hospitality and trade growth
Complete systems
Advertising, conversion, follow up and tracking
Founder led
Direct strategy and implementation
Proof over promises
Real results will be shown, not invented
Faye
Entranced Events
More Bookings and Increased Revenue
We created Faye's website and online booking system in less than one week, making it easier for customers to explore and book her different entertainment acts. The system captures enquiries, follows up leads professionally and has helped increase both her booking rate and revenue.
Abbi
AS Photography
Almost 10X Increase in Bookings
We built Abbi a professional website around her vision, services and brand, then simplified the entire enquiry and booking journey. Her booking rate increased by almost ten times, helping her become fully booked across most weekends.
Harris
Kavos Boat Party
£50,000 ADDITIONAL REVENUE
We designed and implemented a complete online sales system for Harris and his Corfu events, combining lead capture, automated follow up, online bookings and ticket sales. The system helped generate more than £50,000 in additional revenue while creating a faster and more professional customer journey.
How the process works
From initial audit to a complete growth system
Complete your application
Tell us about your business, services, location, current enquiries, average job value and growth objectives.
Attend your Trade Growth Audit
We examine your enquiry process, identify where opportunities may be leaking and calculate whether installing the system makes commercial sense.
Receive your growth plan
If there is a suitable opportunity, we explain the recommended system, implementation process, responsibilities and investment.
Installation
We build and connect the agreed advertising, conversion, follow up, booking and tracking infrastructure.
Launch and optimisation
The system is tested, launched and monitored using genuine commercial data.
Ongoing management
We continue monitoring advertising performance, lead quality, follow up, bookings and the overall customer acquisition process.
Before the audit
Have these numbers ready
You do not need perfect figures, but having a rough estimate will help us understand the potential opportunity.
Monthly enquiries
Approximately how many genuine enquiries does the business currently receive each month?
Average job value
What is the approximate average value of a completed job?
Missed calls
Approximately how many potential customer calls are missed each month?
Available capacity
How much additional work could the business realistically accept?
FAQ
Frequently asked questions
Is advertising spend included?
No. Advertising spend is paid directly by the client. This gives the business complete visibility and ownership of its media budget.
Do you guarantee a specific number of leads or jobs?
No responsible company can guarantee an exact commercial outcome. Results depend on the market, offer, budget, location, competition, sales process and how the business handles opportunities. Our role is to build, manage and improve the complete acquisition and conversion system.
Why is there a monthly management fee?
Advertising, creative testing, follow up, pipeline performance and conversion rates require ongoing monitoring and improvement. The monthly fee covers the continued management and optimisation of the agreed system.
How quickly can the system be installed?
The implementation timeline depends on the agreed scope and how quickly we receive the required access, information and business assets. A clear installation timeline is provided before work begins.
Do I need a new website?
Not necessarily. If your current website can support the required conversion process, we may use it. If it cannot, we can build a focused conversion page for the campaign.
What happens during the free audit?
We examine your current enquiry volume, average job value, missed opportunities, response process, follow up, available capacity and marketing. We then explain the most important improvements and whether working together makes commercial sense.
Free tools
Two free calculators built for UK trade businesses
Revenue Recovery Calculator
See how much revenue could be at risk from missed enquiries
Calculate the potential value of calls, messages and quote requests that are currently being missed or followed up too slowly.
Calculate My Revenue OpportunityReview Growth Simulator
See how consistent Google reviews could strengthen your business
Project your Google review growth over six and twelve months and explore how increased trust could support more booked work.
Calculate My Review GrowthHow much revenue could be sitting inside the enquiries you already receive?
Apply for your free Trade Growth Audit and discover where enquiries may be getting missed, delayed or forgotten, how your current process could be improved and whether the Dundon Done For You Trade Growth System is suitable for your business.
No obligation. No hard sell. Just a clear commercial review of your current growth process.